Casual chic, aristocratic elegance and femininity all combine in the timeless world of Givenchy. Its style is the signature of Hubert de Givenchy, who established his own haute couture House at the beginning of the 1950s. Combining finesse, discretion and elegance, he ensured his designs and ateliers rose to the top and played a key role in international fashion. In 1957, the House expanded its scope with the launch of its first fragrance, L’Interdit – a product of the legendary friendship between Hubert de Givenchy and Audrey Hepburn. Ever since, Givenchy fragrances have continued to cultivate elegance and boldness in order to enhance feminine beauty.

The IT Agency is responsible for all the local PR activities of Givenchy beauty

In 1970, Kenzo Takada installed a patch of jungle in the Galerie Vivienne in the heart of Paris. With its colorful prints and declaration of freedom, Kenzo shook up the couture codes of the time by irreverently breaking the rules.

The brand’s first feminine fragrance, called Kenzo, was born in 1988. Then followed a series of creations with a unique and original identity that made a strong impression on the world of perfumery: FLOWER BY KENZO, L’EAU KENZO, KENZO HOMME, KENZO AMOUR, KENZO JUNGLE. They all tell an optimistic story and play with a mix of multicultural codes to savor again and again. The bottles themselves are symbols of pure refinement and emblems of the brand’s values.

The IT Agency is responsible for all the local PR activities of Kenzo Parfums.

Founded by twin sisters Jean and Jane Ford in the mid-1970s, Benefit enjoys a resolutely unique status in the realm of cosmetics brands. The relevance and effectiveness of its products with bold and girly names, its creative packaging and bespoke services have enabled the House to win over a community of women for whom taking care of themselves goes hand in hand with good humor. Their unique, fun and feel-good philosophy which aims to show that glamour suits all types of beauty, whatever their origins or style.

The IT Agency is responsible for all the local print PR activities of Benefit Cosmetics.

Founded in 2004 by Emile Kuenen, Joolz designs and manufactures award-winning premium pushchairs. Joolz differentiates itself through the quality of its products and ergonomic design, as well as its unique modern brand and culture. Their stylish and distinctive pushchairs are designed to positively accommodate both child and parent.

The IT Agency is responsible for all the local PR activities of Joolz.

Aayali was founded in 2019 by entrepreneur Julie Velghe. This modern luxury lifestyle brand focusing on scented candles and accessoires has the mission to spread the power of gratitude. Created in France, AAYALI uses a 100% natural wax by the manufacturing arm of Cire Trudon, the oldest candle maker in the world since 1643. French nose and bespoke perfumer Anais Fournial exclusively developed AAYALI’S three signature signature fragrances Confiance, Joie and Sérénité. AAYALI fragrances can be characterized as sophisticated, timeless, elevating and evoking a feeling of ultimate luxury.

The IT Agency is responsible for all the local PR activities of AAYALI.